My Work
My content marketing has been featured by Act-On Software, UserTesting, ReelDx, and Veracity, as well as dozens of other businesses and nonprofits. My work has also appeared in the Associated Press, The Oregonian, the Seattle Post-Intelligencer, Tri-City Herald, and U.S. News and World Report.
Below are examples of my work, from blog posts to videos
video production and editing
On-demand video editing
“We reached out to Nathan to help us create three videos for UserTesting, and I was beyond impressed with the outcomes!
His professionalism, and ability to take our thoughts and put them into reality, helped us execute on three 3-5 min videos in about a month.
The feedback from the team has been extremely positive.”
– Gabe Sweet, Senior Director of Sales Enablement, UserTesting
Blog Posts
These are a few of the blog posts I have written over the years for clients:
- This Is Why Implementing a Lead Nurturing Program Is So Important
- How to Use Segmentation and Automated Programs for Better Results
- 5 Hacks for Getting to Know Your Customers
- The Marketer’s Ultimate Guide to LinkedIn Native Video
- Know Your B2B Marketing Metrics: Measure Your Way to Success
- How to Create an Organic LinkedIn B2B Marketing Strategy
- How to Write a Creative Brief for Your Next Video Project (with Template)
Rethink Marketing podcast (Act-On Software)
With the help of many, I launched Act-On Software’s Rethink Marketing podcast in August 2016. In the fall of 2018, we celebrated our 100th episode. Along the way, the show was ranked among the Top 10% of B2B podcasts, as measured by monthly downloads. The show went dormant after my engagement with Act-On ended in the spring of 2019.
My work in producing the show included scheduling guests, preparing interview questions, interviewing the guests, editing the episode, preparing episode thumbnails, staging the episode on the server and on the website (along with copy), promoting the episode via my own social channels, and republishing the episode with new copy on the Act-On blog the following week.
Veracity’s PR Talk podcast (Veracity)
In December 2018, I began editing the PR Talk podcast by Veracity. This involves receiving the recorded files, editing and audio cleaning, volume matching for even sounding playback, mixing & mastering, adding provided intro & outro, and removing noticable um’s, uh’s, and silence. It has also included some consulting best practices, from gear to recording, and you can hear that progression over the episodes. For some episodes, I have also written accompanying blog posts.
The SecureWorld Sessions (SecureWorld)
I helped SecureWorld launch their podcast, SecureWorld Sessions, in less than a month. This included consulting on strategy and execution to editing the first seven episodes and getting the podcast submitted to all the podcast channels.
U.S. News & World Report
If you or someone you know is travelling to Portland, please consider reading these travel articles I wrote for U.S. News & World Report. Besides the featured posts below, you can see more on my author page on the U.S. News & World Report website.