The Content Marketing Unconference

Build your content chops, as well as a 2018 content strategy!

Hi everyone! I wanted to announce the Portland’s first Content Marketing Unconference that is scheduled for Saturday, Jan. 13, at NedSpace in downtown Portland.

“Everything our customer touches is content,” Ann Handley told us on the Rethink Marketing Podcast. “It’s the product page, it’s your social channels, it’s the minute that anybody picks up a brochure anywhere. All of those things. It’s everything.”

Do you have content marketing questions that other marketers in our community can help answer (and vice versa, do you have special skills you can share with others)? Together, we’ll create an unconference agenda that delivers actionable lessons you can apply to your career and company.

When: 9am – 3pm; Saturday; Jan. 13th, 2018

Where: NedSpace Broadway

Tickets are limited.

Early Bird Tickets: $25 thru Dec. 8^th
Regular Tickets: $40
Day of Event Tickets (at the door): $60

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Why attend?

This is your chance to learn from others, seek out answers to your questions
Build a collaborative network, establish partnerships, and be in a community
Open your awareness to new ideas for yourself or your business

How Does It Work?

We kick off with informal networking, opening remarks, outline the process, then dive into building the day’s agenda around your needs, interests, and areas of expertise. The sessions will be 45-minutes.

The Agenda

9-9:30 Arrive, get coffee and a donut, settle in, meet someone
9:30-10 Overview and group agenda setting
10-10:45 Session 1
10:45-11:30 Session 2
11:30-12:15 Session 3
12:15-1 LUNCH (provided)
1-1:45 Session 4
1:45-2:30 Session 5
2:30-3 Closing remarks

You choose the session topics. Here are a few to consider:

Content Strategy
Content Production Workflow
Metrics Your Boss Cares About
Launching a campaign
Buyer Personas
Content Audit
Mapping Your Customer Journey
Hiring a Freelancer
Content Marketing & SEO

Who should attend?

If you took the time to read through all of this, then YOU! The event is open to anyone with an interest in the topic.

Job Titles: content strategist, content manager, marketing specialist, marketing director, digital strategist, copywriter, creative director, editor, content writer, product marketing manager, communications manager, community manager and more.